وظيفة Digital Marketing Manager في Accor في مكة المكرمة, المملكة العربية السعودية – قدم عبر Wuzzuf
وصف الوظيفة والمتطلبات:
Job Description
Company DescriptionJoin a hotel that is a member of the Accor network, whose group brings together more than 45 brands, 5,500 hotels, 10,000 restaurants and lifestyle destinations. Here, we believe in you and what you bring to the table. There are many opportunities for development and advancement. Every gesture, every smile, every action, contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet. Together, we embody the vision of responsible hospitality.Take the opportunity to become a Heartist®, and let your heart guide you in this world where life beats fasterJob DescriptionWe’re looking for a strategic and results-driven Digital Marketing Manager to join our organization in Swissotel Al Hamrah Jeddah, Saudi Arabia. In this role, you will lead the development and execution of comprehensive digital marketing strategies that drive brand awareness, customer engagement, and revenue growth. You will oversee all digital marketing initiatives, manage cross-functional teams, and leverage data-driven insights to optimize campaign performance across multiple channels.Develop and implement integrated digital marketing strategies aligned with organizational goals and market opportunities in the Saudi Arabian regionManage and oversee digital marketing campaigns across multiple channels, including search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, and content marketingLead, mentor, and manage a team of digital marketing professionals, providing guidance on best practices and performance expectationsAnalyze marketing data and key performance indicators (KPIs) to measure campaign effectiveness and identify areas for optimization and improvementCollaborate with creative teams to develop compelling content and marketing materials that resonate with target audiencesManage marketing budgets, allocate resources effectively, and ensure optimal return on investment (ROI) across all digital channelsStay current with digital marketing trends, emerging technologies, and platform updates to maintain competitive advantageConduct market research and competitive analysis to inform strategy and identify growth opportunitiesCoordinate with external vendors, agencies, and partners to execute marketing initiatives and campaignsPresent regular reports and insights to senior management on campaign performance and strategic recommendationsQualifications**Required Skills & Competencies:**Digital marketing strategy development and executionProficiency in SEO, SEM, and paid advertising platformsSocial media marketing and community managementContent marketing and copywritingMarketing analytics and data interpretationProject management and organizational skillsTeam leadership and people managementStrong communication and interpersonal skillsProblem-solving and analytical thinkingBudget management and financial acumenRequired ExperienceMinimum 3-5 years of professional experience in digital marketing or related marketing rolesProven experience managing and leading marketing teamsDemonstrated success in developing and executing digital marketing campaignsExperience with marketing automation platforms and customer relationship management (CRM) systemsRequired EducationBachelor’s degree in Marketing, Business Administration, Communications, or related fieldPreferred Skills & ToolsProficiency with Google Analytics, Google Ads, and Meta Business SuiteExperience with marketing automation platforms (HubSpot, Marketo, or similar)Knowledge of Adobe Creative Suite (Photoshop, Illustrator, or Premiere Pro)Familiarity with A/B testing and conversion rate optimizationUnderstanding of consumer behavior and market analysisDomain ExpertiseKnowledge of current digital marketing trends and best practicesUnderstanding of the Saudi Arabian market and regional consumer behaviorBrand management and positioning expertiseE-commerce and conversion optimization experience
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