Marketing Manager job at Bowline Egypt in New Cairo, Cairo
وصف الوظيفة والمتطلبات:
Job Description
Job Title: Marketing Manager
Location: New cairo, Cairo
Job Type: Full-Time
Department: Marketing
Key Responsibilities
- Develop and implement marketing strategies aligned with company goals.
- Plan, execute, and optimize digital and traditional marketing campaigns.
- Manage content marketing, social media, email marketing, and advertising efforts.
- Analyze campaign performance and provide actionable insights to improve ROI.
- Conduct market research to identify trends, customer needs, and competitive opportunities.
- Collaborate with sales, product, and creative teams to ensure consistent brand messaging.
- Manage marketing budgets and allocate resources effectively.
- Oversee agency, vendor, and partner relationships when applicable.
- Track and report key marketing metrics to leadership.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 4–6+ years of marketing experience, preferably in a managerial role.
- Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.
- Experience with marketing analytics tools such as Google Analytics and CRM platforms.
- Excellent project management and organizational skills.
- Strong written and verbal communication abilities.
- Ability to work independently and manage multiple projects simultaneously.
Preferred Qualifications
- Experience in Retail.
- Knowledge of marketing automation platforms.
- Experience managing a team.
- Certifications in digital marketing, analytics, or related areas.
Benefits
- Competitive salary
- Performance bonuses
- Health insurance
- Professional development opportunities
- Flexible work arrangements
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 4–6+ years of marketing experience, preferably in a managerial role.
- Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.
- Experience with marketing analytics tools such as Google Analytics and CRM platforms.
- Excellent project management and organizational skills.
- Strong written and verbal communication abilities.
- Ability to work independently and manage multiple projects simultaneously.
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