We are looking for a Content Writer who understands both traditional SEO and modern AI-driven content optimization (GEO – Generative Engine Optimization).

The role focuses on creating high-quality, structured content that ranks on search engines and is optimized for AI systems like ChatGPT, Google SGE, and other generative platforms.

Key Responsibilities

• Write high-quality, clear, and engaging content for blogs, landing pages, and product pages
• Optimize content for SEO (keywords, structure, internal linking, metadata)
• Structure content for AI discoverability (GEO) (clear entities, FAQs, semantic depth, structured answers)
• Conduct keyword research and topic clustering
• Create content briefs based on search intent and competitor analysis
• Update and optimize existing content to improve rankings and visibility
• Collaborate with SEO and product teams to align content with business goals
• Ensure content is original, accurate, and aligned with brand voice

Requirements

• 2+ years experience in content writing (SEO-focused)
• Strong understanding of on-page SEO principles
• Familiarity with AI search behavior / GEO concepts (e.g., structured answers, entity-based writing)
• Ability to write clear, structured, and scannable content
• Experience with tools like:
• Google Analytics
• Google Search Console
• Ahrefs or SEMrush
• Basic understanding of HTML formatting (headings, lists, schema basics is a plus)
• Strong research skills and attention to detail

Preferred (Nice to Have)

• Experience writing for AI-driven platforms or optimizing for featured snippets
• Understanding of EEAT (Experience, Expertise, Authority, Trust)
• Familiarity with content automation tools (e.g., GPT-based workflows)
• Experience in EdTech, SaaS, or marketplace platforms