Media Buyer (E-commerce | B2B & B2C)

Location: Maadi

Company: stint

Job Summary:

We are looking for a results-driven Media Buyer to plan, execute, and optimize paid advertising campaigns across multiple digital platforms. The ideal candidate will have strong experience in e-commerce performance marketing, with the ability to handle both B2C (direct sales) and B2B (lead generation) campaigns.

Key Responsibilities:

* Plan, launch, and manage paid campaigns on:

* Meta (Facebook & Instagram & tiktok)

* Google Ads (Search, Display, YouTube, Shopping)

* TikTok Ads and other relevant platforms

* Optimize campaigns to achieve KPIs:

* ROAS (Return on Ad Spend)

* CPA (Cost per Acquisition)

* Conversion Rate

* Develop strategies for:

* B2C: Driving online sales and conversions

* B2B: Generating qualified leads and nurturing funnels

* Conduct A/B testing for creatives, audiences, and landing pages

* Monitor campaign performance and provide actionable insights

* Manage budgets efficiently and scale profitable campaigns

* Collaborate with creative, content, and sales teams

* Track and analyze performance using tools like Google Analytics, Meta Pixel, etc.

Requirements:

* 2–4+ years of experience in media buying / performance marketing

* Proven experience in e-commerce campaigns

* Strong knowledge of:

* Meta Ads Manager

* Google Ads

* TikTok Ads (preferred)

* Experience handling both lead generation (B2B) and conversion campaigns (B2C)

* Analytical mindset with strong reporting skills

* Familiarity with tracking tools (Google Tag Manager, Pixels, etc.)

* Ability to manage multiple campaigns and budgets.

Preferred Qualifications:

* Experience in international campaigns (export / cross-border e-commerce is a plus)

* Knowledge of CRO (Conversion Rate Optimization)

* Experience with email marketing funnels or CRM integrations

📩 How to Apply:

Send your CV + portfolio (campaign results/screenshots if available) to:

[email protected]